Front Page
The Teller
Editorial and Opinion
Profile in Commerce
Banking & Lending
Commercial & Industrial
Residential Real Estate
By the Numbers
Tech in the Trenches
Real Estate Records
Credit Records
NATIONAL NEWS
Supplements
Browse
Back Issues
Records
Classifieds
Other Publications
Browse
Advertising Info
Article Reprints
Contact Us
Editorial Calendar
Newsstand Locations
 Issue of January 16, 2006 
   

The Power of ‘Click’ Revolutionizes Internet Advertising

Matthew Ferrara is Banker & Tradesman’s real estate technology writer. He is the founder of Matthew Ferrara Seminars (mfseminars.com), a Boston-area company that provides technology training to real estate professionals nationwide.
By Matthew Ferrara
In the world of Internet marketing, a lot has been written lately about the power of clicks. Pay-per-click advertising has revolutionized advertising, connecting budgets to actual reactions from consumers.

Subscribers, click here to read entire story | Click here to purchase a subscription

 



Publishing Systems Powered By