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 Issue of May 15, 2006 
   

Prospecting Can Be Simplified Through the Use of E-mail

Matthew Ferrara is Banker & Tradesman’s real estate technology writer. He is the founder of Matthew Ferrara Seminars (mfseminars.com), a Boston-area company that provides technology training to real estate professionals nationwide.
By Matthew Ferrara
With a hundred e-mails a day, a schedule full of tasks, three listing presentations, a showing and a training class, how is a modern real estate agent ever supposed to keep up with her marketing plan? Simple, if you let technology do the work!

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