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For over 140 years, Banker & Tradesman has covered the residential and commercial real estate and the financial sectors, making it the most valued advertising vehicle in the Massachusetts real estate and banking markets. Our staff writers are well versed in their coverage areas, and in the ways those sections of the economy interact and overlap. Each issue of Banker & Tradesman features a review of the hottest topics from our web coverage over the past week; a collection of information for a revolving selection of Massachusetts counties and towns, By the Numbers; and our renowned Records section, the premier source of information for mortgage transactions in the state, including foreclosure deeds and credit defaults.
Banker & Tradesman is a vital tool for bankers and financial professionals, providing the most current and accurate data with complete real estate transactions and listings. We also feature a highly rated website, bankerandtradesman.com, and a popular daily e-news alert with more than 10,000 readers. The Warren Group produces multiple events and seminars each year that feature the most influential and informed government and industry experts. Advertising in Banker & Tradesman positions your organization as an industry leader.
Columns & regular features:
Industry News – News and trends in the banking, real estate and financial services scene.
- Records and Research – Statewide real estate and credit records transactions compiled weekly for easy reading and analysis.
- Print Exclusives – Print-only features, like By The Numbers, Hot Property and Gossip Report.
- Special Supplements – Hone in on industry-specific topics, such as commercial real estate, law, housing and banking.
Advertising Material Specifications
PDF version 1.3 (transparency flattened), EPS, or TIFF
1.3 (transparency flattened), PDF/X-1a:2001
Photoshop, Illustrator & InDesign.
|TAC limit (Total Area Coverage):
SWOP (coated) #5 Sheet TAC = 300%
|ICC color profile:
North America Prepress 2
|Rich Black Settings:
100k, 75c, 63m, 63y
PostScript or OPEN fonts.
|Images & Fonts:
Should be embedded or included.
Expandable Ad Dimensions
Real Estate Investors, Real Estate Brokers, Real Estate Developers, Builders & Contractors, Commercial Property Owners, Bankers & Lenders, Mortgage Bankers & Brokers, Government Agencies, Real Estate Professional Services Including Legal, Insurance, Accounting and Appraisal.
B&T Daily / Weekly Opt-In Circulation:
BankerandTradesman.com Monthly Unique Visitors: